Hot market
After three decades of reform and opening up the cultivation and development, in 2009 China has become the second largest in Asia, the world's eighth-largest cosmetics market, airless pump bottles industry brand competition pattern has been formed.
Experts predict that by 2008 despite the global economic slowdown and the impact of the financial crisis, but in 2009 the total sales of China's cosmetics market is still up to 800 billion yuan. The main target audience for these products directed at white-collar workers, mainly from the growth of the power of skincare and makeup.
Seasonal concept of functional skin care products and skin care products further strengthened. On the one hand, whitening, freckle, anti-aging, moisturizing, sun protection, water cosmetic jar these features very concept recognized by consumers; on the other hand, the sales performance of seasonal skin care products is also very strong. From the sales situation, is still the best-selling categories of facial skin care products. Major brand marketing promotion expenses increased consumer spending to enhance plastic jar container differentiation, brand market share gap.
In addition, the "cosmeceutical" skin became fashionable term emerging field of active drug in the public eye makeup concept once behaved charisma.
After three decades of reform and opening up the cultivation and development, in 2009 China has become the second largest in Asia, the world's eighth-largest cosmetics market, airless pump bottles industry brand competition pattern has been formed.
Experts predict that by 2008 despite the global economic slowdown and the impact of the financial crisis, but in 2009 the total sales of China's cosmetics market is still up to 800 billion yuan. The main target audience for these products directed at white-collar workers, mainly from the growth of the power of skincare and makeup.
Seasonal concept of functional skin care products and skin care products further strengthened. On the one hand, whitening, freckle, anti-aging, moisturizing, sun protection, water cosmetic jar these features very concept recognized by consumers; on the other hand, the sales performance of seasonal skin care products is also very strong. From the sales situation, is still the best-selling categories of facial skin care products. Major brand marketing promotion expenses increased consumer spending to enhance plastic jar container differentiation, brand market share gap.
In addition, the "cosmeceutical" skin became fashionable term emerging field of active drug in the public eye makeup concept once behaved charisma.
没有评论:
发表评论